The Value of Consistency

When the opportunity to land Kathy Ireland for the cover of SUCCESS came together, we were ecstatic. For one thing, I’m not sure there’s a cover person in the history of the magazine industry that has sold more copies on newsstands than the former swimsuit supermodel.

But one doesn’t have to look far beyond that to see that this woman illustrates exactly the kind of long-term personal growth, progress and pursuit of her potential that we champion for all of our readers. Ever since she was a teenager, Ireland has been consistently learning, creating and building. Slowly, quietly, she had created a business empire. Kathy Ireland is proof of the value of consistency, and her achievements inspired this, The Consistency Issue of SUCCESS, a guidebook for lifelong learning, establishing positive habits and the dogged pursuit of bold dreams.

Related: How Kathy Ireland Built Her Business Empire

In life, few things are more consistent than change. So it’s apropos that this issue marks a new consistency for SUCCESS. Subscribers may have noticed that this issue came a month earlier than they were expecting. That’s because, as of this issue, we have expanded from a quarterly publication to a bimonthly.

Rather than four copies of SUCCESS per year, you can now expect six copies, all of the same size, featuring the same great writers and the same caliber of potentially life-changing content.

Not everything should have to change. I’m proud to say that the cost of a yearlong subscription to SUCCESS will remain the same price, even though subscribers will now be receiving two extra issues every 12 months.


Kathy Ireland is proof of the value of consistency, and her achievements inspired this, The Consistency Issue of SUCCESS, a guidebook for lifelong learning, establishing positive habits and the dogged pursuit of bold dreams.


We are thrilled to be able to play a more regular role in your journey to success. For more than 120 years, this magazine has been a pillar of inspiration, motivation and guidance. It is among the oldest titles still in publication anywhere, and I think the reason for that durability has been our consistency. Over the years, SUCCESS has had its share of different owners, different publishers, a long list of editors-in-chief, even several generations of readers.

But the mission is consistent: We are here to make your potential possible. I hope this issue helps you take the next step forward.

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